Want someone to do your whole website for you?
Websites, systems, and branding design for coaches and small businesses. Designed to maximize your impact for the good of others.
HUMAN-MADE • TRAUMA-INFORMED • DONE FOR YOU
You spent years becoming an expert in your field and starting your business. You shouldn't have to spend months learning web design, digital strategies, and AI. Get a professional and beautiful website, built by a real human who understands you without the tech overwhelm.
30-minute call • No obligation • See if we're a fit
Hi, my name is Heidi.
I design beautiful and effective websites and simplify complex apps for scheduling and payment processing. I don’t overpromise and under-deliver like most AI-based platforms. I have the expertise and background needed to harness and leverage the power of AI, but the human touch to finish and shape it to meet your particular needs.
I am also NFTC Level 2 trained through The Allender Center. If your Storywork Coaching or small business is starting or growing, I can build you a functional and visually stunning website that reflects your unique invitation into the goodness you have to offer this world. I'd be honored to support you in this way.
I love to empower:
A beautiful, functional website done for you.
Squarespace promises AI will do it for you, but let’s be honest, it’s still a ton of work, and it doesn’t always look so great once you start editing it yourself.
I’ll tailor your site to your unique business needs, gifts, and style.
SERVICES
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Scheduling
Payments (block pricing too!)
Client Portal
Custom Domain & Email
yourcoachingbrand.com
yourname@yourbrand.comBlog / Podcast
Email Newsletter
E-Commerce
E-Courses
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Perhaps you need a revamp of your existing site. I offer upgrades, enhancements, and add-ons. I will refine your current site with strategic improvements, functional upgrades, and a polished user experience, incorporating enhanced graphics, improved SEO, and refined UX/UI design.
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All sites are built on Squarespace’s amazing platform and are easy to use and update long after I’m out of the picture.
I include how-to docs and training videos so you can pay for a one-and-done solution and make edits on your own using Squarespace’s incredible drag-and-drop editor.
However, if that’s not your thing and you’d like to keep me around for support and peace of mind, I offer ongoing maintenance memberships as well.
CHOOSING YOUR PLATFORM
You don’t need all the bells and whistles — you need the right fit.
Many people feel overwhelmed by tech choices. I’m with you. It can be a lot. Thankfully, I’ve worked with enough platforms to know where they deliver and where they fall short. I would love to help you choose tools that best fit you and your needs, without overbuilding or overspending.
PAYMENT
PROCESSOR
SCHEDULING APP
CLIENT COMMUNICATION
BRANDING & MARKETING
ONLINE COURSES
ONLINE MEETINGS
Many apps promise to “do it all,” but only some do it well.
This is where it helps to work with a real person; someone who cares about you and your vision and isn’t just profit-driven. I am committed to empowering and supporting you as best I can. I won’t outfit you with tools you don’t need or that are too complicated to use.
What if your “space” online was a reflection of the space you hold on behalf of others?
Shop Website Templates
Not ready for a full custom job? Start with an easy-to-use Squarespace Template to DIY your site. Then, if you need support later or along the way, I can jump in to polish it off.
Custom Graphics, Social Media Templates, and Docs
SERVICES & PRICING
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$50 – Fast Basic Logo (no revision, you “just need something” – I can do that, better than AI.)
$300 – Standard Logo (1 revision, themed, multiple colors & BW)
$800 – Standard Branding (Multiple concepts, 2-3 revisions, color & typography guide)
$1,500 – Full Package (Strategy, mood board, mockups, doc templates)
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$75/template – Social Media Post Templates
$100 for 20 posts – Social Media Organizing & Scheduling
$20 - $50/image – Single Graphic / Visual Tool
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$100 - $200/page – Flyer, Brochure, or Document Layout
$500 - $2,500 – Booklet / Multi-Page Report
Digital Marketing & Solutions that Simplify
SERVICES
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I start by grasping the heart of your mission and goals, the services you offer, and your intended audience. Then, using the Building A StoryBrand framework, I create a detailed plan outlining specific digital channels to leverage, including your website, social media, online advertising, CRM, and email marketing.
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You’ve got a handle on most of this yourself but may need a few pointers, answers to specific questions, or an experienced guide to help you keep going in the right direction. Schedule a few consulting sessions, and we can talk it through together.
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Are you wondering if there is a simpler way to do what you’re doing? With scheduling, Zoom calls, file management, social media, and email marketing? Do you ever wish your apps all played nicely together? Tell me about it! I’ll work my creative problem-solving magic to simplify and improve your workflow.
What’s your message of hope?
What are you excited to offer this world?
“Community is first of all a quality of the heart. It grows from the spiritual knowledge that we are alive not for ourselves but for one another.”
– Henri Nouwen, Bread for the Journey
“You can view an act of kindness as a meaningless drop in the vast ocean of toxic chaos or as a refreshing drop that cleanses and leaves a lasting ripple effect.”
– Heidi Ansiel
“Your customer should be the hero of the story, not your brand.”
– Donald Miller, Building a StoryBrand
Avoid frustration.
No need to learn a new app. I’ll utilize my experience and design expertise to deliver a fast and stunning solution using tools I use every day, freeing you up to focus on your strengths and doing what you do best.
Embrace success.
You have incredible content and services, but not much experience in web design or digital things. I will empower you, support you, and design a solution that fits your needs so you can confidently connect with those who need what you have to offer!